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99% invisible design


An independent production by KALW public radio and the American Institute of Architects in San Francisco, that describes - podcast after podcast – the aspects of design behind all those things that go unobserved but which give shape to the world around us.

From the origins of fortune cookies to the reasons why Freud preferred the couch to the armchair, from how revolving doors came into being to the design evolutions of cities, 99% Invisible ( takes the listener through the inventions, ideas and objects that we experience, without really knowing about them.

A series of podcasts that began “way back” in 2010, which remains one of the best loved and one of the most frequently downloaded from iTunes.